Blog

Founders are ditching coffee and stimulants in 2025 - too many crashes, jitters, and burnout. They’re opting for natural ways to stay sharp without wrecking their health. Think botanicals like K … read more

The 2:30 PM crash isn’t just killing your vibe - it’s killing your deals. That mid-afternoon brain fog? It’s not random. Between natural circadian dips, blood sugar swings, and decis … read more

Running a business can drain you - mentally, physically, emotionally. Founders face relentless stress, long hours, and tough decisions, leaving many burned out. 51% of startup founders report increase … read more

As a founder, your brain drives every decision, but staying sharp all day is tough. By mid-afternoon, decision fatigue sets in, and mental clarity fades. Caffeine might feel like a quick fix, but it o … read more

Your energy fixes - coffee, energy drinks, even prescriptions - aren’t cutting it. They’re quick hits that leave you crashing, wired, or worse, dependent. The problem? They mask fatigue in … read more

Running on fumes? Founders juggle endless demands - investor calls, team decisions, late-night grinds. The struggle? Staying energized without letting anxiety take over. Here's the deal: energy and an … read more

Caffeine’s a short-term fix: It gives you a quick boost, but the crash, jitters, and sleep disruption aren’t worth it. Natural alternatives: Botanicals like Kava, Kratom, Lion’s Ma … read more

Founders live in the fast lane - constant decisions, endless tasks, and no room for burnout. But relying on caffeine and sugar? That’s a trap. Quick boosts lead to brutal crashes, leaving you fo … read more

Your daily coffee habit is costing you more than you think - financially, mentally, and even in lost time. Here’s the breakdown: Money Drain: A $5 coffee each day adds up to $1,825 a year. Doub … read more

Running a startup feels like a mental marathon - long hours, endless decisions, and high-pressure stakes. It’s tempting to lean on coffee or energy drinks, but those quick fixes come with crashe … read more

Brain fog isn’t just a bad day - it’s a mental drag that can tank your focus, memory, and decision-making. For founders, this foggy haze can lead to missed details, bad hires, fumbled pitc … read more

Coffee might get you going, but it’s also why you crash, stress out, and can’t sleep. Founders are over it. They’re swapping the caffeine rollercoaster for plant-based nootropics - c … read more